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Akshaya Tritiya is a significant day in our festive calendar and it holds both cultural and religious importance for many communities. It falls on the third day of the Vaishakh month and is associated with new beginnings and prosperity, thus considered an ideal time for making long-term investments like purchasing gold jewellery or a house.

In this blog, we at Chola MS general insurance explore the reasons behind choosing Akshaya Tritiya for real estate endeavours. We also highlight the importance of protecting these investments with comprehensive home insurance.

Akshaya Tritiya

The Significance of Akshaya Tritiya


The word ‘Akshaya’ signifies everlasting, and ‘Tritiya’ means the third day. Akshaya Tritiya is the first day of the Treta Yug when Lord Ved Vyas sat down to write the Mahabharata. According to the Hindu Calendar, both the sun and the moon are at their brightest on this day. It is also the day when the descent of the sacred river Ganga onto the Earth is said to have occurred. Additionally, it is also believed that the sixth incarnation of Lord Vishnu – Lord Parasurama, was born on this day.

Investing in Real Estate on Akshaya Tritiya

Real estate has been a favoured investment choice during Akshaya Tritiya as it is said to bring lasting value and potential for growth. It is perceived as propitious for laying the foundation for new homes, buying properties, or initiating real estate projects. The belief in the perpetual nature of Akshaya Tritiya makes it a good time to make investments that promise prosperity for individuals and their families.

The Importance Of Akshaya Tritiya For Real Estate Investment

Favourable Positions Of The Planets: Vedic astrology claims that on Akshaya Tritiya, the placements of the sun, moon and other celestial bodies are favourable. These positions manifest a pleasant atmosphere and an environment that brings positive energy for new beginnings, particularly those involving real estate investments.

Long-Term Benefits: On Akshaya Tritiya, making an investment in real estate could result in long-term benefits and financial profits. You can provide your family a future that is both safe and secure as the value of the property increases through time.

Positive Vibrations: The auspicious day of Akshaya Tritiya is believed to create a high of positive energy that has the potential to enhance the overall quality of life for a family. Thus any investment in real estate, gold or other investments is bound to benefit the household.

Securing Real Estate Investments with Home Insurance

While the significance of Akshaya Tritiya encourages real estate investments, it is equally important to safeguard these assets. Home insurance plays a pivotal role in providing financial protection against unforeseen events. Chola MS General Insurance, with its comprehensive home insurance plans, offers a shield of security for your valuable assets. Here are key reasons why securing your real estate investments with home insurance is crucial:

Protection Against Natural Calamities: Home insurance provides coverage against natural disasters such as earthquakes, floods, or cyclones. These calamities are unpredictable and can cause significant damage to your property.

Safeguarding Against Man-made Risks: Real estate investments are also subject to various man-made risks like theft, fire, burglary, or vandalism. Getting home insurance ensures that you are financially protected against losses arising from such incidents and allows you to recover and rebuild without major financial setbacks.

Coverage for Personal Belongings: Home insurance not only protects the structure of your property but also extends coverage to your valuable belongings inside the home. In the event of a loss, the insurance provides compensation for the loss or damage to your personal possessions.

Akshaya Tritiya serves as a divine occasion to embark on new journeys and for many, venturing into the realm of real estate. While the day is celebrated for its auspicious beginnings, it is important to safeguard these new assets with proper protection. Home insurance, such as the offerings from Chola MS General Insurance, acts as a shield, ensuring your real estate investments remain secure and prosperous. Whether it is for your possessions or installed structure, there are many options to choose from to obtain the security and peace of mind you deserve. After all, in the journey of prosperity, a strong foundation and protection go hand in hand.

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