Singles Day is all about the deals and self-love. It comes about once a year, and though it all started in China, it is a roaring success for the KSA commerce industry. As anti-valentines as it gets, Singles Day is all about people not in a committed relationship.
The purpose? For single people to shower themselves with gifts to celebrate their independence and autonomy. It may not be a public holiday in the eyes of the official bodies, but it is surely one of the largest online shopping events that the world has ever seen, even rivaling that of Black Friday. So, are you ready? Read on to find out what you need to know and how to prepare.
All the Facts
Read on to find out the origins and benefits of this day.
1993
It all began, or so the rumor speaks, in 1993. Four single students in China decided to take up the mantle of being independent and empowering aloneness. Valentine’s Day was all about celebrating being a couple, and Singles Day is the antithesis.
Major Sales
This then grew and became centered around shopping, or online shopping to be more specific. Deals cropped up left right and center from discounts to BOGOF offers. People were quick to jump on this bandwagon, and so it grew until we see Singles Day as we now know it, a major success for commercial traders.
The Repercussions
Slightly ironically, this has actually become a major marketing venture for singles to meet other singles. Though this may seem against the point of it all, if a connection can be made then this feels like a great outcome too, alongside acquiring a top-tier discount of course.
How to Find the Best Offers
So, how do you take advantage of these offers? There are a few ways to get insider knowledge on who has the best deals and where will be offering the biggest discount. Though it does happen around the same time as Black Friday, it is a completely separate event that lots of major countries across the world cash in on.
Online
The most obvious answer is to get online. Given that sales are more or less exclusively e-centric, there are the best opportunities on the internet. Sites have specific dedications all about them, for instance, aliexpress singles day 2022 deals have quickly become one of the most useful, direct, and popular platforms for KSA residents to take advantage of when hunting for a great bargain. You never know which retailers will sign up each year, so using these platforms as a guide is extremely beneficial.
Word of Mouth
Word of mouth is also useful. For example, your fellow single friends find something worth tapping into and they let you know all about it. They may even get a referral bonus if you both get involved with the offer.
Ultimately, Singles Day has grown into a force to be reckoned with. It is well-publicized and highlighted in the global conversation. There are always bargains to be found if you know where to look. Plus, you don’t have to be single to take advantage.